Form 6-K

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

 

FORM 6-K

 

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16 UNDER

THE SECURITIES EXCHANGE ACT OF 1934

For the month of February 2017

 

 

Commission File Number: 000-51469

 

 

BAIDU, INC.

 

 

Baidu Campus

No. 10 Shangdi 10th Street

Haidian District, Beijing 100085

The People’s Republic of China

(Address of principal executive offices)

 

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

Form 20-F  ☒            Form 40-F  ☐

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1):  ☐

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7):  ☐

 

 

 


SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

BAIDU, INC.
By   :  

/s/ Jennifer Xinzhe Li

Name   :   Jennifer Xinzhe Li
Title   :   Chief Financial Officer

Date: February 24, 2017


Exhibit Index

 

Exhibit 99.1—Press Release

EX-99.1

Exhibit 99.1

Baidu Announces Fourth Quarter and Fiscal Year 2016 Results

BEIJING, China, February 23, 2017 – Baidu, Inc. (NASDAQ: BIDU) (“Baidu” or the “Company”), the leading Chinese language Internet search provider, today announced its unaudited financial results for the fourth quarter and fiscal year ended December 31, 20161.

“AI is an enormous opportunity that will revolutionize the Internet and traditional industries. Baidu, in particular, is well positioned to lead the AI wave in China, with our unique combination of technology, data and talent,” said Robin Li, Chairman and CEO of Baidu. “Our existing platform, including our search and newsfeed products, are enhanced by AI and enriched by our content and services ecosystem. We are thrilled by the opportunities that our existing platform has opened up and are excited to build the next generation of AI-enabled businesses.”

“During the fourth quarter we largely completed our initiative to ensure that new and existing customers meet our stringent quality requirements,” said Jennifer Li, CFO of Baidu. “We believe that the impact of these initiatives is mostly behind us and we look forward to 2017 as a time of recovery and growth. As always, we will stay focused on creating the best possible experience for users, while maintaining investment in key AI-enabled initiatives such as financial services, cloud and autonomous driving.”

Fourth Quarter and Fiscal Year 2016 Operational Highlights

 

    Mobile search monthly active users (MAUs) were 665 million for the month of December 2016, an increase of 2% year-over-year

 

    Mobile maps MAUs were 341 million for the month of December 2016, an increase of 13% year-over-year

 

    Gross merchandise value2 (GMV) for Transaction Services totaled RMB18.1 billion ($2.6 billion) for the fourth quarter of 2016, an increase of 23% year-over-year

 

    Baidu Wallet activated accounts reached 100 million at the end of December 2016, an increase of 88% year-over-year

Changes to Board Composition

Effective on February 26, 2017:

 

    Dr. Qi Lu, Baidu’s Group President and Chief Operating Officer, has been appointed as a director and the vice chairman of the board of directors of the Company.

 

    Mr. Greg Penner, who has served as a board member since July 2004, will step down from the board and all the committees on the board.

 

1  This announcement contains translations of certain RMB amounts into U.S. dollars at specified rates solely for the convenience of the reader. Unless otherwise noted, all translations from RMB to U.S. dollars are made at a rate of RMB6.9430 to US$1.00, the effective noon buying rate as of December 30, 2016, in The City of New York for cable transfers of RMB as certified for customs purposes by the Federal Reserve Bank of New York.
2  Gross merchandise value (GMV) is defined as GMV generated by the Baidu platform, through products such as Baidu Nuomi, Baidu Deliveries and Baidu Wallet. GMV is defined as the value of confirmed orders of products and services, regardless of whether the service has been consumed or delivered.


    Mr. Yuanqing Yang has been appointed as a member of the audit committee and as a member of the corporate governance and nominating committee of the board of directors of the Company.

Fourth Quarter and Fiscal Year 2016 Financial Highlights

 

    Total revenues in the fourth quarter of 2016 were RMB18.212 billion ($2.623 billion), a 2.6% decrease from the corresponding period in 2015, and flat year-over-year, excluding Qunar3 in the fourth quarter of 2015. Mobile revenue represented 65% of total revenues for the fourth quarter of 2016, compared to 56% for the corresponding period in 2015.

 

    Total revenues in fiscal year 2016 were RMB70.549 billion ($10.161 billion), a 6.3% increase and 11.9% year-over-year increase excluding Qunar from 2015. Mobile revenue represented 63% of total revenues in 2016, compared to 53% in 2015.

 

    Operating profit in the fourth quarter of 2016 was RMB2.185 billion ($314.7 million), a 38.2% decrease from the corresponding period in 2015. Transaction Services reduced non-GAAP operating margins by 22.9 percentage points and iQiyi further reduced non-GAAP operating margins by 9.8 percentage points for the fourth quarter of 2016.

 

    Operating profit in fiscal year 2016 was RMB10.049 billion ($1.447 billion), a 13.9% decrease from 2015. Transaction Services reduced non-GAAP operating margins by 23.8 percentage points and iQiyi further reduced non-GAAP operating margins by 7.9 percentage points for the fiscal year 2016.

 

    Net income attributable to Baidu in the fourth quarter of 2016 was RMB4.129 billion ($594.7 million). Diluted earnings attributable to Baidu per ADS for the fourth quarter of 2016 were RMB11.40 ($1.64); non-GAAP net income attributable to Baidu4 in the fourth quarter of 2016 were RMB4.606 billion ($663.4 million); non-GAAP diluted earnings per ADS5 in the fourth quarter of 2016 were RMB13.23 ($1.91); diluted earnings attributable to Baidu per ADS excluding net gain recognized as a result of Baidu’s exchange of Uber China shares with Didi for the fourth quarter of 2016 were RMB6.49 ($0.93).

 

    Net income attributable to Baidu in fiscal year 2016 was RMB11.632 billion ($1.675 billion). Diluted earnings attributable to Baidu per ADS for the fiscal year 2016 were RMB31.86 ($4.59); non-GAAP net income attributable to Baidu in fiscal year 2016 were RMB13.219 billion ($1.904 billion); non-GAAP diluted earnings per ADS in fiscal year 2016 were RMB38.03 ($5.48); diluted earnings attributable to Baidu per ADS excluding net gain recognized as a result of Baidu’s exchange of Uber China shares with Didi in fiscal year 2016 were RMB26.94 ($3.88).

 

3  Qunar Cayman Islands Limited (“Qunar”) financials were consolidated in Baidu’s financial statements from July 2011 to October 26, 2015. Following Baidu’s exchange of Qunar shares with Ctrip, Baidu deconsolidated Qunar’s financials after October 26, 2015.
4  Non-GAAP net income attributable to Baidu represents net income attributable to Baidu excluding share-based compensation expenses and the gain or loss associated with the issuance of the shares by our equity method investees at a price higher or lower than our carrying value per share.
5 

Non-GAAP diluted earnings per ADS represents diluted earnings per ADS calculated based on non-GAAP net income attributable to Baidu.


In the following section, comparison and analysis are provided based on reported consolidated financial results. For ease of comparison, a table with apples-to-apples adjusted financials and metrics excluding Qunar can be found at the end of the following section.

Fourth Quarter 2016 Results

Baidu reported total revenues of RMB18.212 billion ($2.623 billion) for the fourth quarter of 2016, representing a 2.6% decrease from the corresponding period in 2015.

Online marketing revenues for the fourth quarter of 2016 were RMB16.166 billion ($2.328 billion), representing an 8.2% decrease from the corresponding period in 2015. Baidu had about 452,000 active online marketing customers6 in the fourth quarter of 2016, representing an 18.6% decrease from the corresponding period in 2015. Revenue per online marketing customer for the fourth quarter of 2016 was approximately RMB35,400 ($5,099), a 14.2% increase from the corresponding period in 2015.

Traffic acquisition cost as a component of cost of revenues was RMB2.636 billion ($379.7 million), representing 14.5% of total revenues, as compared to 14.0% in the corresponding period in 2015 and 14.2% in the third quarter of 2016.

Bandwidth costs as a component of cost of revenues were RMB1.235 billion ($177.9 million), representing 6.8% of total revenues, compared to 5.4% in the corresponding period in 2015.

Depreciation costs as a component of cost of revenues were RMB811.5 million ($116.9 million), representing 4.5% of total revenues, compared to 3.7% in the corresponding period in 2015.

Operational costs as a component of cost of revenues were RMB1.186 billion ($170.9 million), representing 6.5% of total revenues, compared to 6.3% in the corresponding period in 2015.

Content costs as a component of cost of revenues were RMB2.571 billion ($370.3 million), representing 14.1% of total revenues, compared to 7.4% in the corresponding period in 2015. The year-over-year increase was mainly due to iQiyi’s increased content costs.

Selling, general and administrative expenses were RMB3.334 billion ($480.2 million), representing a decrease of 26.4% from the corresponding period in 2015, primarily due to a decrease in promotional spending for transaction services.

 

6  The number of active online marketing customers and revenue per online active customer exclude our group-buying and delivery related businesses for consistency with previous reporting.


Research and development expenses were RMB2.971 billion ($428.0 million), a 19.5% increase from the corresponding period in 2015. The increase was primarily due to the growth of research and development personnel-related cost.

Share-based compensation expenses, which were allocated to related operating costs and expense line items, were RMB631.9 million ($91.0 million) in the fourth quarter of 2016, compared to RMB341.0 million in the corresponding period in 2015.

Operating profit was RMB2.185 billion ($314.7 million), representing a 38.2% decrease from the corresponding period in 2015. Non-GAAP operating profit was RMB2.817 billion ($405.7 million), a 27.3% decrease from the corresponding period in 2015.

Other income, net was RMB1.796 billion ($258.6 million) in the fourth quarter of 2016, which mainly consisted of the investment gain recognized as a result of Baidu’s exchange of Uber China shares with Didi. Other income, net was RMB24.294 billion in the corresponding period of 2015, which mainly consisted of the investment gain recognized as a result of Baidu’s exchange of Qunar shares with Ctrip.

Income tax expense was RMB400.9 million ($57.7 million), compared to income tax expense of RMB3.580 billion in the corresponding period in 2015. The effective tax rate for the fourth quarter of 2016 was 8.9% as compared to 12.7% for the corresponding period in 2015. The decrease in the effective tax rate was due to the newly granted preferential tax licenses for certain PRC subsidiaries.

Net income attributable to Baidu was RMB4.129 billion ($594.7 million). Basic and diluted earnings per ADS for the fourth quarter of 2016 amounted to RMB11.43 ($1.65) and RMB11.40 ($1.64), respectively.

Non-GAAP net income attributable to Baidu was RMB4.606 billion ($663.4 million). Non-GAAP diluted earnings per ADS for the fourth quarter of 2016 amounted to RMB13.23 ($1.91).

As of December 31, 2016, the Company had cash, cash equivalents and short-term investments of RMB89.842 billion ($12.940 billion). Net operating cash inflow for the fourth quarter of 2016 was RMB8.011 billion ($1.154 billion). Capital expenditures for the fourth quarter of 2016 were RMB1.201 billion ($173.0 million).

Adjusted EBITDA was RMB3.855 billion ($555.2 million) for the fourth quarter of 2016, representing a 19.9% decrease from the corresponding period in 2015. On an apples-to-apples basis, excluding Qunar from Baidu’s financials, the adjusted EBITDA represents a 21.4% year-over-year decrease.


Summary of adjusted financial information (excluding Qunar) 7

(RMB in millions, unless otherwise noted)

 

     Three months ended
December 31,
     YoY
variance
 
     2016      2015     

Adjusted Revenues

     18,212        18,209        0.0

Adjusted online marketing revenues

     16,166        17,267        (6.4 %) 

Active online marketing customer (000)

     452,000        555,000        (18.6 %) 

Revenue per active online marketing customer (RMB)

     35,400        31,000        14.2

Adjusted cost of revenues

     9,722        7,935        22.5

Adjusted selling, general and administrative expenses

     3,334        4,259        (21.7 %) 

Adjusted research and development expenses

     2,971        2,379        24.9
  

 

 

    

 

 

    

Adjusted operating profit

     2,185        3,636        (39.9 %) 

Fiscal Year 2016 Results

Total revenues in 2016 were RMB70.549 billion ($10.161 billion), representing a 6.3% increase from 2015.

Online marketing revenues in 2016 were RMB64.525 billion ($9.294 billion), representing a 0.8% increase from 2015. Baidu had about 982,000 active online marketing customers in 2016, representing a 6.4% decrease from 2015. Revenue per online marketing customer for 2016 was RMB65,300 ($9,405), an increase of 7.9% from 2015.

Traffic acquisition costs in 2016 were RMB10.373 billion ($1.494 billion), representing 14.7% of total revenues, compared to 13.3% in 2015.

Bandwidth costs as a component of cost of revenues were RMB4.716 billion ($679.3 million), representing 6.7% of total revenues, compared to 5.6% in 2015.

Depreciation costs as a component of cost of revenues were RMB3.075 billion ($442.9 million), representing 4.4% of total revenues, compared to 3.9% in 2015.

Operational costs as a component of cost of revenues were RMB4.430 billion ($638.0 million), representing 6.3% of total revenues, compared to 5.8% in 2015.

Content costs as a component of cost of revenues were RMB7.864 billion ($1.133 billion), representing 11.1% of total revenues, compared to 5.6% in 2015. The year-over-year increase was mainly due to iQiyi’s increased content costs.

 

 

7  The adjusted figures for the fourth quarter of 2015 only exclude Qunar related figures from Baidu’s consolidated results. Share-based compensation was allocated to related operating costs and expense line items.


Selling, general and administrative expenses in 2016 were RMB15.071 billion ($2.171 billion), representing a decrease of 11.7% from the previous year, primarily due to a decrease in promotional spending for transaction services.

Research and development expenses totaled RMB10.150 billion ($1.462 billion) in 2016, representing a 0.2% decrease from 2015.

Share-based compensation expenses, which were allocated to related operating cost and expense line items, were RMB1.760 billion ($253.5 million) in 2016, compared to RMB1.387 billion in 2015.

Operating profit in 2016 was RMB10.049 billion ($1.447 billion), a 13.9% decrease from 2015. Non-GAAP operating profit in 2016 was RMB11.809 billion ($1.701 billion), representing a 9.6% decrease from 2015.

Other income, net was RMB3.793 billion ($546.4 million) in 2016, which mainly consisted of the investment gain recognized as a result of Baidu’s exchange of Uber China shares with Didi. Other income, net was RMB24.728 billion in 2015, which mainly consisted of the investment gain recognized as a result of Baidu’s exchange of Qunar shares with Ctrip.

Income tax expense was RMB2.914 billion ($419.6 million), compared to an income tax expense of RMB5.474 billion in 2015. The effective tax rate for 2016 was 20.1% as compared to 14.4% in 2015. Excluding the share exchange transactions impact for the past two years, the effective tax rate was flat year over year.

Net income attributable to Baidu in 2016 was RMB11.632 billion ($1.675 billion). Basic and diluted earnings attributable to Baidu per ADS for 2016 amounted to RMB31.95 ($4.60) and RMB31.86 ($4.59), respectively.

Non-GAAP net income attributable to Baidu in 2016 was RMB13.219 billion ($1.904 billion). Non-GAAP diluted earnings per ADS in 2016 was RMB38.03 ($5.48).

Net operating cash inflow in 2016 was RMB22.258 billion ($3.206 billion). Capital expenditures in 2016 were RMB4.189 billion ($603.4 million).

Adjusted EBITDA was RMB15.792 billion ($2.275 billion) in 2016, representing a 5.2% decrease from 2015.


Summary of adjusted financial information (excluding Qunar)

(RMB in millions, unless otherwise noted)

 

     Year ended December 31,      YoY
variance
 
     2016      2015     

Adjusted Revenues

     70,549        63,073        11.9

Adjusted online marketing revenues

     64,525        61,205        5.4

Active online marketing customer (000)

     982,000        915,000        7.3

Revenue per active online marketing customer (RMB)

     65,300        66,700        (2.1 %) 

Adjusted cost of revenues

     35,279        26,329        34.0

Adjusted selling, general and administrative expenses

     15,071        14,275        5.6

Adjusted research and development expenses

     10,150        9,027        12.5
  

 

 

    

 

 

    

Adjusted operating profit

     10,049        13,442        (25.2 %) 

Outlook for First Quarter 2017

Baidu currently expects to generate total revenues in an amount ranging from RMB16.480 billion ($2.374 billion) to RMB17.030 billion ($2.453 billion) for the first quarter of 2017, representing a 4.2% to 7.6% year-over-year increase. This forecast reflects Baidu’s current and preliminary view, which is subject to change.

Conference Call Information

Baidu’s management will hold an earnings conference call at 8:00 PM on February 23, 2017, U.S. Eastern Time (9:00 AM on February 24, 2017, Beijing/Hong Kong Time).

Dial-in details for the earnings conference call are as follows:

 

International:    +65 67135090   
China    4006208038   
US:    +1 8456750437   
UK:    +44 2036214779   
Hong Kong:    +852 30186771   
Passcode for all regions:    67004023   

A replay of the conference call may be accessed by phone at the following number until March 3, 2017:

 

International:    +61 2 8199 0299   
Passcode:    67004023   

Additionally, a live and archived webcast of this conference call will be available at http://ir.baidu.com.


About Baidu

Baidu, Inc. is the leading Chinese language Internet search provider. As a technology-based media company, Baidu aims to provide the best and most equitable way for people to find what they’re looking for. In addition to serving individual Internet search users, Baidu provides an effective platform for businesses to reach potential customers. Baidu’s ADSs trade on the NASDAQ Global Select Market under the symbol “BIDU”. Currently, ten ADSs represent one Class A ordinary share.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Among other things, the outlook for the first quarter 2017 and quotations from management in this announcement, as well as Baidu’s strategic and operational plans, contain forward-looking statements. Baidu may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Baidu’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: Baidu’s growth strategies; its future business development, including development of new products and services; its ability to attract and retain users and customers; competition in the Chinese Internet search market; competition for online marketing customers; changes in the Company’s revenues and certain cost or expense items as a percentage of its revenues; the outcome of ongoing, or any future, litigation or arbitration, including those relating to intellectual property rights; the expected growth of the Chinese language Internet search market and the number of Internet and broadband users in China; Chinese governmental policies relating to the Internet and Internet search providers and general economic conditions in China, Japan and elsewhere. Further information regarding these and other risks is included in the Company’s annual report on Form 20-F and other documents filed with the Securities and Exchange Commission. Baidu does not undertake any obligation to update any forward-looking statement, except as required under applicable law. All information provided in this press release and in the attachments is as of the date of the press release, and Baidu undertakes no duty to update such information, except as required under applicable law.

About Non-GAAP Financial Measures

To supplement Baidu’s consolidated financial results presented in accordance with GAAP, Baidu uses the following non-GAAP financial measures: non-GAAP operating profit, non-GAAP net income attributable to Baidu, non-GAAP diluted earnings per ADS, adjusted EBITDA and free cash flow. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP.


Baidu believes that these non-GAAP financial measures provide meaningful supplemental information regarding its performance and liquidity by excluding certain items that may not be indicative of its recurring core business operating results, such as operating performance excluding not only non-cash charges, but also other items that are infrequent or unusual in nature. The Company believes that both management and investors benefit from referring to these non-GAAP financial measures in assessing its performance and when planning and forecasting future periods. These non-GAAP financial measures also facilitate management’s internal comparisons to Baidu’s historical performance and liquidity. The Company believes these non-GAAP financial measures are useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. A limitation of using these non-GAAP financial measures is that these non-GAAP measures exclude certain items that have been and will continue to be for the foreseeable future a significant component in the Company’s results of operations. These non-GAAP financial measures presented here may not be comparable to similarly titled measures presented by other companies. Other companies may calculate similarly titled measures differently, limiting their usefulness as comparative measures to the Company’s data.

Non-GAAP operating profit represents operating profit excluding share-based compensation expenses.

Non-GAAP net income attributable to Baidu represents net income attributable to Baidu excluding share-based compensation expenses and the gain or loss associated with the issuance of shares by Baidu’s equity method investees at a price higher or lower than the carrying value per share.

Non-GAAP diluted earnings per ADS represents diluted earnings per ADS calculated based on non-GAAP net income attributable to Baidu.

Adjusted EBITDA represents operating profit excluding depreciation, amortization and share-based compensation expenses.

Free cash flow represents net cash provided by operating activities less capital expenditures.

For more information on non-GAAP financial measures, please see the tables captioned “Reconciliations of non-GAAP financial measures to the nearest comparable GAAP measures”.

For investor inquiries, please contact:

Sharon Ng

Baidu, Inc.

Tel: +86-10-5992-4958

Email: ir@baidu.com


Baidu, Inc.

Condensed Consolidated Statements of Income

 

     Three Months Ended     Twelve Months Ended  
     December 31,     September 30,     December 31,     December 31,     December 31,  

(In RMB thousands except for share, per share (or ADS) information)

   2015     2016     2016     2015     2016  
     Unaudited     Unaudited     Unaudited     audited     Unaudited  

Revenues:

          

Online marketing services

     17,610,379       16,490,040       16,165,751       64,037,006       64,525,115  

Other services

     1,088,415       1,762,719       2,046,634       2,344,723       6,024,249  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Total revenues

     18,698,794       18,252,759       18,212,385       66,381,729       70,549,364  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Operating costs and expenses:

          

Cost of revenues (note 1, 2)

     (8,149,327     (9,256,370     (9,721,570     (27,458,030     (35,278,945

Selling, general and administrative (note 2)

     (4,527,813     (3,595,985     (3,334,168     (17,076,383     (15,070,586

Research and development (note 2)

     (2,486,778     (2,613,573     (2,971,521     (10,175,762     (10,150,753
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Total operating costs and expenses

     (15,163,918     (15,465,928     (16,027,259     (54,710,175     (60,500,284
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Operating profit

     3,534,876       2,786,831       2,185,126       11,671,554       10,049,080  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Other income:

          

Interest income

     572,725       627,308       631,346       2,362,632       2,341,631  

Interest expense

     (299,372     (319,899     (294,193     (1,041,394     (1,157,562

Foreign exchange income, net

     106,007       20,361       310,206       181,802       508,312  

Income(loss) from equity method investments

     23,119       (248,460     (105,642     3,867       (1,025,727

Other income, net

     24,294,280       1,271,932       1,795,684       24,728,162       3,793,473  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Total other income

     24,696,759       1,351,242       2,337,401       26,235,069       4,460,127  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Income before income taxes

     28,231,635       4,138,073       4,522,527       37,906,623       14,509,207  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Income taxes

     (3,579,909     (1,045,184     (400,937     (5,474,377     (2,913,594

Net income

     24,651,726       3,092,889       4,121,590       32,432,246       11,595,613  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Less: net loss attributable to noncontrolling interests

     (60,085     (9,441     (7,695     (1,231,927     (36,656

Net income attributable to Baidu

     24,711,811       3,102,330       4,129,285       33,664,173       11,632,269  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Earnings per share for Class A and Class B ordinary shares:

          

Net income attributable to Baidu -Basic

     711.02       85.27       114.32       954.56       319.47  

Net income attributable to Baidu -Diluted

     709.15       85.06       113.98       951.49       318.62  

Earnings per ADS (1 Class A ordinary share equals 10 ADSs):

          

Net income attributable to Baidu -Basic

     71.10       8.53       11.43       95.46       31.95  

Net income attributable to Baidu -Diluted

     70.92       8.51       11.40       95.15       31.86  

Weighted average number of Class A and Class B ordinary shares outstanding:

          

Basic

     34,588,703       34,678,734       34,712,363       34,921,782       34,665,238  

Diluted

     34,679,673       34,764,579       34,816,049       35,034,470       34,757,086  

(1) Cost of revenues are detailed as follows:

          

Sales tax and surcharges

     (1,259,925     (1,220,377     (1,238,965     (4,644,357     (4,718,468

Traffic acquisition costs

     (2,616,319     (2,594,452     (2,636,455     (8,860,861     (10,372,516

Bandwidth costs

     (1,000,957     (1,240,986     (1,235,400     (3,716,747     (4,716,416

Depreciation costs

     (692,046     (802,257     (811,529     (2,559,623     (3,074,893

Operational costs

     (1,181,667     (1,158,554     (1,186,252     (3,881,609     (4,429,713

Content costs

     (1,381,875     (2,211,373     (2,570,729     (3,745,063     (7,863,585

Share-based compensation expenses

     (16,538     (28,371     (42,240     (49,770     (103,354
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Total cost of revenues

     (8,149,327     (9,256,370     (9,721,570     (27,458,030     (35,278,945
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

(2) Includes share-based compensation expenses as follows:

          

Cost of revenues

     (16,538     (28,371     (42,240     (49,770     (103,354

Selling, general and administrative

     (100,353     (116,646     (113,709     (486,760     (429,234

Research and development

     (224,129     (273,045     (475,984     (850,588     (1,227,400
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Total share-based compensation expenses

     (341,020     (418,062     (631,933     (1,387,118     (1,759,988
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 


Baidu, Inc.

Condensed Consolidated Balance Sheets

 

     December 31,     December 31,  

(In RMB thousands except for number of shares and per share data)

   2015     2016  
     Audited     Unaudited  

ASSETS

    

Current assets:

    

Cash and cash equivalents

     9,959,932       10,898,463  

Restricted cash

     95,997       317,521  

Short-term investments

     57,969,242       78,943,065  

Accounts receivable, net

     3,926,986       4,109,324  

Loans and interest receivable, net

     227,107       1,800,397  

Amounts due from related parties

     1,940,559       345,594  

Other assets, current

     4,113,840       3,344,516  
  

 

 

   

 

 

 

Total current assets

     78,233,663       99,758,880  
  

 

 

   

 

 

 

Non-current assets:

    

Fixed assets, net

     10,627,127       11,294,348  

Intangible assets, net

     3,334,619       3,872,227  

Goodwill

     15,395,573       15,342,096  

Long-term investments, net

     37,958,591       45,690,363  

Amounts due from related parties

     9,725       11,153  

Deferred tax assets, net

     1,008,174       1,100,230  

Loans and interest receivable, net

     122,093       2,708,817  

Other assets, non-current

     1,163,743       2,219,277  
  

 

 

   

 

 

 

Total non-current assets

     69,619,645       82,238,511  
  

 

 

   

 

 

 

Total assets

     147,853,308       181,997,391  
  

 

 

   

 

 

 

LIABILITIES AND EQUITY

    

Current liabilities:

    

Short-term loans

     100,000       1,115,000  

Accounts payable and accrued liabilities

     17,840,192       28,654,086  

Customer advances and deposits

     5,420,230       6,031,681  

Deferred revenue

     375,672       596,460  

Deferred income

     559,855       566,104  

Long-term loans, current portion

     974,820       3,468,296  

Notes payable,current portion

     —         5,203,315  

Capital lease obligation

     46,088       8,416  

Amounts due to related parties

     785,945       458,687  
  

 

 

   

 

 

 

Total current liabilities

     26,102,802       46,102,045  
  

 

 

   

 

 

 

Non-current liabilities:

    

Deferred income

     17,413       27,828  

Long-term loans

     3,239,676       6,822,109  

Notes payable

     30,702,116       27,648,477  

Deferred tax liabilities

     3,441,290       3,589,235  

Capital lease obligation

     8,435       348  

Other non-current liabilities

     125,860       64,954  
  

 

 

   

 

 

 

Total non-current liabilities

     37,534,790       38,152,951  
  

 

 

   

 

 

 

Total liabilities

     63,637,592       84,254,996  
  

 

 

   

 

 

 

Redeemable noncontrolling interests

     3,947,879       5,491,976  

Equity

    

Class A Ordinary Shares, par value US$0.00005 per share, 825,000,000 shares authorized, and 27,113, 541 shares and 27,325,551 shares issued and outstanding as at December 31, 2015 and December 31, 2016

     12       12  

Class B Ordinary Shares, par value US$0.00005 per share, 35,400,000 shares authorized, and 7,492,921 shares and 7,401,254 shares issued and outstanding as at December 31, 2015 and December 31, 2016

     3       3  

Additional paid-in capital

     6,402,349       8,322,787  

Retained earnings

     74,659,355       85,733,706  

Accumulated other comprehensive loss

     (806,056     (1,782,966
  

 

 

   

 

 

 

Total Baidu, Inc. shareholders’ equity

     80,255,663       92,273,542  

Noncontrolling interests

     12,174       (23,123

Total equity

     80,267,837       92,250,419  
  

 

 

   

 

 

 

Total liabilities, redeemable noncontrolling interests, and equity

     147,853,308       181,997,391  
  

 

 

   

 

 

 


Reconciliations of non-GAAP financial measures to the nearest comparable GAAP measures (in RMB thousands except for share and per ADS information, unaudited)

 

     Three months ended     Twelve months ended  
     December 31, 2015      September 30, 2016     December 31, 2016     December 31, 2015      December 31, 2016  

Operating profit

     3,534,876        2,786,831       2,185,126       11,671,554        10,049,080  

Add: Share-based compensation expenses

     341,020        418,062       631,933       1,387,118        1,759,988  
  

 

 

    

 

 

   

 

 

   

 

 

    

 

 

 

Non-GAAP operating profit

     3,875,896        3,204,893       2,817,059       13,058,672        11,809,068  
  

 

 

    

 

 

   

 

 

   

 

 

    

 

 

 

Add: Depreciation of fixed assets

     772,684        898,890       911,578       2,886,254        3,451,422  

Add: Amortization of intangible assets

     166,632        125,839       126,292       715,108        531,550  
  

 

 

    

 

 

   

 

 

   

 

 

    

 

 

 

Adjusted EBITDA

     4,815,212        4,229,622       3,854,929       16,660,034        15,792,040  
  

 

 

    

 

 

   

 

 

   

 

 

    

 

 

 
     Three months ended     Twelve months ended  
     December 31, 2015      September 30, 2016     December 31, 2016     December 31, 2015      December 31, 2016  

Net income attributable to Baidu

     24,711,811        3,102,330       4,129,285       33,664,173        11,632,269  

Add: Share-based compensation expenses

     341,020        418,062       631,933       1,387,118        1,759,988  

Add: Gain associated with the dilution of equity method investees

     —          (73,408     (155,515     —          (172,958
  

 

 

    

 

 

   

 

 

   

 

 

    

 

 

 

Non-GAAP net income attributable to Baidu

     25,052,831        3,446,984       4,605,703       35,051,291        13,219,299  
  

 

 

    

 

 

   

 

 

   

 

 

    

 

 

 

Weighted average number of ADS used in computing non- GAAP diluted earnings per ADS

     346,796,727        347,645,787       348,160,487       350,344,697        347,570,857  

Non-GAAP diluted earnings per ADS

     72.24        9.92       13.23       100.05        38.03  


Reconciliation from net cash provided by operating activities to free cash flow (in RMB thousands, unaudited)

 

   

Three months

ended

    As a% of    

Three months

ended

    As a% of    

Three months

ended

    As a% of
   

Twelve months

ended

    As a% of    

Twelve months

ended

    As a% of  
    December 31,
2015
    total
revenues
    September 30,
2016
    total
revenues
    December 31,
2016
    total
revenues
    December 31,
2015
    total
revenues
    December 31,
2016
    total
revenues
 

Net cash provided by operating activities

    6,070,158       32     2,953,166       16     8,011,229       44     19,422,438       29     22,258,297       32

Less: Capital expenditures

    (1,423,527     -8     (1,182,627     -6     (1,201,360     -7     (5,229,616     -8     (4,189,187     -6
 

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Free cash flow

    4,646,631       24 %      1,770,539       10 %      6,809,869       37 %      14,192,822       21 %      18,069,110       26 %